The announcement came after long and complex reflections: the Salone del Mobile 2021 moves to September.
We have been wondering for some time, today we had it confirmed. After long and detailed reflections that involved the leaders of the Salone del Mobile and Fiera Milano in the delicate task of evaluating the best possible solutions to confirm the 2021 edition and, at the same time, to guarantee safety in light of the continuing health crisis , have opted for a postponement of the fair to September. .
The 60th edition of the Salone will therefore be held in 2021, but not in April as a tradition, but from 5 to 10 September.
“Being able to create the Salone next year – says the president of the Salone del Mobile, Claudio Luti – is an absolute priority for all of us who live by design. We have worked very carefully in recent weeks to avoid making any proclamations or announcements that should then be denied or revised in the light of new developments. Moving the date of the Salone del Mobile is not a simple scheduling exercise, but must take into account the many days required to set up and dismantle the various pavilions and this, in turn, must coincide with the needs of many other events that use the spaces of Fiera Milano. Today, after having reached the best possible solution thanks to the collaboration of Fiera Milano, we can confirm the new date. We are confident that the postponement to September can leave the right time to overcome the still acute phase of the pandemic and truly represent a real restart on a global level. We all need the Salone in Milan. Customers and designers from all over the world, as well as the press that follows us internationally, have insistently asked us for answers on the confirmation of the edition in recent months. We will be there and we will be even more beautiful and motivated as motivated are the companies that are working to design and produce the best possible proposals. After such a long time of physical and social distancing in every area, we would like to be able to think about the meeting room and real confrontation and be able to get excited again together with a city animated by new purposes“.
Edition number 60 will bring together all product categories for the first time, representing a special moment.